Newsroom

We are hiring – Business Development Manager!

Parify Group yellow 300x200 - We are hiring - Business Development Manager!

An exciting opportunity has arisen to join Parify Group Limited as a Business Development Manager. This is a new role within our ambitious business, to continue supplying for the jewellery lighting industry, and open up new channels for our innovative smart lighting. With a range of standard products and ability to custom make bespoke designs,…


Shining bright as a WINNER at the UK Jewellery Awards 2019

pw277791 300x200 - Shining bright as a WINNER at the UK Jewellery Awards 2019

We are so pleased to announce that we have won  Service Supplier of the Year at the UK Jeweller Awards 2019. We attended the event at The Artillery Garden in London, which saw the recognition of 600 Jewellery and Watch industry experts, competing against 17 different categories. The award judging panel was made up of…


How to stand out on a crowded high street

IMG 0155 copy 2 300x200 - How to stand out on a crowded high street

Making your store stand out on the high street is absolutely crucial when competing with large jewellery chains. Here at Parify, we are always coming up with innovative ways to help you improve your lighting. We have helped many independent jewellers and popular retailers across the world with their lighting solutions, read our case studies to…


How does bad lighting affect your sales?

Parify Bad lighting blog graphic 300x200 - How does bad lighting affect your sales?

Lighting is absolutely crucial in a jewellery store to help you showcase your pieces to the best of their ability. Here at Parify, we are constantly adapting and innovating our range of custom made and bespoke lighting solutions. All of our products are proudly made in the UK and have been used by many independent…


5 ways to make the most of your window displays

IMG 0268 copy 2 300x200 - 5 ways to make the most of your window displays

An eye catching window display is one of the most important ways of attracting sales for your jewellery store. They are your first opportunity to create an impression and capture the attention of potential customers. Particularly, customers who don’t know what they want to purchase… yet. Getting the most out of your window displays doesn’t…


Service Supplier of the Year Award – We’re coming for you!

UK Jewellery Awards Parify 300x200 - Service Supplier of the Year Award – We’re coming for you!

We’ve made the shortlist for ‘Service Supplier of the Year’ at the 2019 UK Jewellery Awards for a second time! This is a national awards ceremony that recognises outstanding companies in the jewellery and watch industry. It’s amazing to be nominated again for the Service Supplier of the Year award. The awards will be held…


The secret to selling diamonds…

Parify blog 300x200 - The secret to selling diamonds...

We were recently featured in Professional Jeweller with the aim of giving jewellers up and down the UK the secret to selling more diamonds. Read it for yourself below! Serious about selling diamonds? Our Co-owner & Director Scot Walker explains the secret to selling more jewellery… Fine jewellery needs to be shown in the best light, and…


Looking back at International Jewellery London

The Parify Group at IJL

Armed with the message ‘Serious about selling diamonds?’ We were delighted to be amongst the stunning displays at this year’s International Jewellery London (IJL) exhibition, showing our innovative range of lighting solutions. Our Co-owners & Directors, Andy and Scot, had a great time meeting with jewellery professionals and store owners, proudly showing our lighting solutions…


Serious about selling diamonds?

IJL LOGOS 2018 300x200 - Serious about selling diamonds?

IJL will take place from the 2nd until the 4th of September at the Olympia in London. As the UK’s leading trade event for jewellers, the exhibition is the go-to place for jewellers from across the world. This year’s exhibition is set to be huge with buyers from over 70 countries expected to attend. And…


We’ve been shortlisted in the Professional Jewellery Awards!

PJ voting copy 300x200 - We’ve been shortlisted in the Professional Jewellery Awards!

We’ve made the shortlist for ‘Jewellery Supplier of the Year’ at this year’s Professional Jeweller Awards again! It’s a great honour to be nominated in this category once more, having been on last year’s shortlist, but we need your help to take home the Award. The Professional Jeweller Awards, which will be held on 3rd September…